Advance SEO Terms You Should Know

Advance SEO Terms You Should Know

Being a blogger and a Virtual SEO Assistant, we need to do a search engine optimization in our blog or site for it appear in search engines. Now,some of you may or may not know about SEO, however, there are some SEO terminologies that we need to know in order to fully understand how SEO work for our blogs or websites.

Let me add the fact that there are hundreds of SEO glossaries out there too, but, here are some of the Top 10 lists SEO terms that I want to share to all as I think it may be useful. SEO Professionals and newbies can benefit on this list as it can help broaden their knowledge on SEO.

1 – Crawl

(Noun) The process by which search engines retrieve content from a Website, including the criteria used to determine rates and priorities of crawl. From the perspective of an SEO, crawl can be influenced or managed through internal and external resources.

2 – Filthy Linking Rich Principle

(Noun phrase) The more links a document has accrued, the more links the document will accrue. Stated another way, the more visible a document is in search engine results, the more likely the document is to accrue links, and hence the more visible the document becomes in search engine results.

3 – Indexer

(Noun) A type of program that search engines use to update their databases with information about retrieved and parsed Web documents. You rarely see even knowledgeable SEO forum moderators and admins speak of indexers and parsers, perhaps out of a misguided concern that they will confuse people who are new to search engine optimization. Unfortunately, those new people visit the forums to learn about SEO, so teaching them the wrong terminology does them a great disservice.

4 – Influencer

(Noun) A Web site or individual whose content is deemed to be influential in adjusting search result (q.v.) rankings, usually either through the creation of new content or the placement of links to other documents. Some blogs (q.v.) can be powerful influencers.

5 – Link mass

(Noun phrase) The combination of all connected links that lead to any given page in a hypertext document collection. Absolute link mass cannot be measured. Relative link mass can be approximately measured.

6 – Naturality

(Noun) 1) A metric or measure of a range of search listings (q.v.) for a query which are not optimized to be included in the search results. A perfectly natural search result (q.v.) has a Naturality value of 1.0, reflecting the fact that none of the search listings (q.v.) are optimized for placement in the result. 2) The characteristic of being natural in the sense of not having been optimized for inclusion or ranking within a group or collection of natural, transparent, or opaque objects.

7 – Parasitical SEO

(Noun phrase) The practice of “riding coat-tails” for one’s own advantage. Parasitical SEO tactics may include: creating competitive content about well-established brands (common in affiliate marketing), injecting content onto an established Web site without the site owner’s knowledge or approval, dropping links into comments and discussions on popular blogs and forums, etc.

8 – Quality Links

(Noun phrase) A nonsense expression with no real value or purpose other than to act as a catchall for the types of links people think are better than “those other links”. Googlers use “quality links” as a subtle way of telling people to stop getting cheap spammy links. Many SEO forum moderators and admins use “quality links” in a somewhat broader but similar fashion, if only because they don’t know exactly what criteria make links good for any particular search engine but they recognize that people who are asking about linkage have a problem. Nearly everyone else seems to use the expression to refer to their (usually non-performing) backlinks. I wrote about high quality links at SEOmoz (in a post designed to rank for “high quality links” on the basis of content but the lesson passed over everyone’s head, except for Aaron Pratt who saw what I was doing right away).

9 – SERP (Acronym for Search Engine Results Page)

Everyone seems to know this acronym by now. I have always hated it even though I now reluctantly use it. SRP (search results page) would be better, since it’s all inclusive. You can have a DRP (Directory Results Page) which some people might argue should be called a DSRP (Directory Search Results Page). I still get click throughs from Yahoo! and DMOZ directory page listings (or a DLP, Directory Listings Page).

10 – Universal Search

(Noun phrase) The practice by major search engines like Ask, Google, Live, and Yahoo! of melding results from several search databases to provide the user with a more diverse selection of search listings (usually combining video, news, blog, Web, book, and other search tools). Aka Blended Search.

You can check the full list of Advanced SEO Glossary here: Click here. Thanks to the SEO Analyst , Alwin Clores, for sharing this very invaluable SEO information.

Got some information overload? Fear not! Just ask here and I’ll be very much willing to help you understand more about SEO and its terminologies.

[Contact or email us with your questions, comments or tips.]



  1. thanks for sharing those terminologies. very helpful for newbie bloggers like me 🙂

  2. Tristan says:

    Glad you find it helpful! There are still a lot of other SEO terms and glossaries. We just need to dig deeper so that we’ll be able to fully understand how SEO works. 🙂

  3. as a n00b, it’s great to know these advance SEO terminologies… thanks br0! 🙂

  4. Rogers Le says:

    Thanks for that, didn’t know most of them myself.

  5. Marvs says:

    Very helpful info you got here, nice top 10 list!

  6. Tristan says:

    Thanks Marvs! I just thought that this will be very helpful to all of us since SEO is now very common to us in the blogosphere.

  7. Tristan says:

    You’re very much welcome Bro. I myself, find them usefu so I thought it might be good to share them. 🙂

  8. leydis Herrera says:

    Great info. I need to learn about that…urgently!

  9. Hi Tristan, I have learned something from your entry especially the ” Filthy Linking Rich Principle ” . When I do lead generation process, I’ve noticed that attached documents rank well on Google.  Unfortunately, I search term to omit these documents. 

    But with your post, this is somewhat a revelation to me about the accrued links in it. Thanks for this idea. Goodluck 🙂

  10. Tristan says:

    Thanks for reading leydis Herrera !

  11. Tristan says:

    I noticed that too, Kira Permunian . I think this is why some ebooks are rampant as give-away?

    Btw, thanks! Good luck to both of us. 🙂

  12. Thanks for sharing terminology and tricks of Seo. Nice and wonderful post !!!!!!!……

  13. Tristan says:

    You’re very much welcome, Web Designer ! I’m just happy to see people benefits from this post. 🙂

  14. Sean Wiley says:

    I learned a lot from your share Tristan! Some words are still vague but at least  was able to understand them with how you presented them. Great share man! Keep it up!

  15. Sean Wiley says:

    I agree with Kira. The term was so new to me LOL! This is really a learning article for me.

  16. Thanks for the explaining the terminologies, I just blog and don’t really care about this and that lol but this will come in handy. You might want to take a look at image titles as well. 🙂

  17. Tristan says:

    Glad to hear that from you Sean!

  18. Tristan says:

    There are still a lot of SEO terms out there, which I’m sure, you knew since you are a blogger. Thanks for the comment, Mirage!

  19. I only know crawl and quality links in the list. I’m not an advance SEoptimizer. 🙂 I use to encounter some advance SEO terminologies when reading authority SEO sites and blogs out there. But I have a memory gap. Anyway, you really did a great job here Tristan.

  20. joysflair says:

    I only knew few of the terms you mentioned, this is really very educational, i’ll try to memorize it hihi

  21. Tristan says:

    Same here Vic, I only know a few terms but at least now, we know where to find them. 🙂

  22. Tristan says:

    Ahaha you don’t have to memorize everything Joy. This is the reason why I posted it here. You can always refer to this post if you bumped into some strange SEO terms. 😉

  23. More terminologies to come 😀 

  24. Tristan says:

    Heyah Chris! Thanks for dropping by and yes, there’s still more to come!

  25. Matt Smith says:

    Great list!  I knew most of these technical terms, but some of them I’ve necer heard of!  Keep up the great work & fantastic site 🙂

  26. Tristan says:

    Hey there Matt Smith ! Thanks for reading my entry… and yes, most of them are common for SEO Professionals, however, they’re still new for bloggers. 

  27. You’re welcome man! I’ll support you all the way. 😉

  28. As always Tris, another great post. I’ve been into Social Media and I might bumped into SEO too! Thanks for sharing!

  29. Elmer Dunch says:

    Great share you have here Tristan! I don’t know there such thing as Filthy Rich Linking Principle in SEO. I think need to study these terms first before jumping into SEO. Nice share mate!

  30. Tristan says:

    Hello Mary! Thanks for reading my entry…and yes, you can try to see the other terms too if you to go into SEO. 🙂

  31. Tristan says:

    Thanks a lot for commenting Elmer. This is just terms and yes, it can help your learning in SEO. 

  32. Greg Swan says:

    Wow, what a great share. My favorite is the Filthy Rich Linking Principle. This is a great list of terms for anyone involved in SEO. Thanks!

  33. Tristan says:

    Same here Greg! The first time I’ve read about it, I still can’t comprehend that there’s such term like that in SEO. Thanks for commenting!

  34. Indexer and Influencer are two terms that I really needed to know more about.  Such a great list and such detail.  Very helpful.  I’ve been posting on my blog almost a year now and realize that it’s really not enough to have good content, you really need to do SEO and do it properly to get your stuff ranked on Google.  So thanks for this great post!

    — Jupiter Jim 

  35. Some term are not familiar with me. Thanks Master Tristan for this! I learn new things again about SEO! 

  36. Tristan says:

    You’re right Jim! This is one of the factor that bloggers must do in their blogs, to do SEO. 

  37. Tristan says:

    LOL Jomar, I’m no master but thanks for the comments. 🙂

  38. Tristan says:

    Hello Amethyst Wellings ,

    Thanks for commenting and yes, these terms are already common to SEO  professionals and Internet Marketeers. However, only a few bloggers knows about it, so I’m sharing it here. 

  39. Tristan says:

    Thanks for commenting kryztoffreidenbach ! At least now, you knew these terms. Don’t forget to check out the source. There are still more SEO terms there.

  40. I had this post bookmarked and only got to read now. Though I’ve been blogging since 2008, it was only last year when I took SEO seriously. Now, one of my blogs is getting a lot of traffic, thanks to articles about it all over the web.

    I’ve been a victim of # 7 with my blog about making money online. When I finally moved to WordPress, the number of people copy-pasting my articles diminished so I’m quite happy with that.

    Anyway, thanks for this. I’m quite familiar with the terms already except for #2. I think I need to reread that LOL. Or maybe I need to sleep now. 😀

  41. JoMi says:

    Nice list, Tristan! I love the noun phrase; Filthy Linking Rich Principle ! hehehe! =)

  42. Ane says:

    Great informative post! 🙂

  43. Tristan says:

    Thanks for reading Ane! And good luck to all of us in the contest. 🙂

  44. Tristan says:

    And that is one of the thing that I want to apply soon, Pareng JoMi. 

  45. Tristan says:

    Hahahah I hear you Mhel! I’ll try to summon Kira to explain that one to us. LOL

  46. Tristan says:

    blankPixels – here’s @kirapermunian’s reply about #2 :))

  47. Hi Tristan , thanks for the mention. Alright! IMHO, documents like .doc .pdf are considered very important to search engines. For SEs, even if they can’t read what’s inside in the document, attached docs mean a lot and that they think there’s something significant inside the document. So via the naming convention, tagging, and title tweaking, docs rank well on Google. 

    When it ranks well, it attracts backlinks(link bait) as other websites link to it(ofcourse these other websites will not download/upload to make it their own, lol that’s against the copyright law) so the only thing they could do is to give the site an incoming link for them. 

    And when it gains a lot of quality backlinks, ofcourse the docs will just end to rank higher and higher. 

  48. Tristan says:

    Oh, so this is one of the reason why most Internet Marketeers are giving free eBooks!

  49. Mukesh Rai says:

    Awesome post nice way of your posting. I like it.
    “>Business Management

  50. This blog is really excellent. Keep updating more and more..


More in Best

ebola virus

Most Shocking Events in the Year 2014

top dangerous sports in the world always10

World’s 10 Most Dangerous Sports

top fashon websites world always10

10 Most Popular Fashion Websites – Fashion & Style